UVAP DECISION OPENS COUNTY TO DEVELOPMENT

Over 1.3 million square feet of new retail at Masonite Mega-Mall!

by Richard Johnson
    In the early evening of August 21,2007, the Mendocino County supervisors made history, giving a green light to rapid development in the Ukiah Valley. Technically,  their decision was only to select preferred alternatives to study in 
the impending  Environmental Impact Report on the Ukiah Valley Area Plan. But in its wider implications, this signalled developers the world over that community environmental opposition has been overcome, and Mendocino County is finally and irremedially for sale.
    At the Masonite plant site and the Lover's Lane area, massive, profound growth is now possible. These are precisely the choices opposed by Ukiah Smart Growth Coalition and numerous members of the public as expressed for years.. In those areas, as well as on North State Street, the decision was 3-2 with Supervisors Smith and Colfax dissenting. Supervisor Jim Wattenburger of the second district was the swing vote in the selection of max buildout.
In the 6 remaining areas, the consensus was total.
    The Supervisors selected mixed use as the preferred alternative for Masonite, allowing for more than a million square feet of new retail and 870 new housing units. 
    The Board selected residential as the preferred zoning for the great majority of the Lover's Lane area, providing for up to 1,400 new homes to be built. The area located west of the freeway across from Masonite is currently in grapes and is zoned agricultural, even while surrounded by suburban residential development on three sides.
    The other areas are Calpella, North State Street, Brush Street Triangle, East Ukiah Hills, and South State Street, and South Ukiah Valley where new development and increased density are now possible.
    Scoping hearings on the preparation of a draft Environmental Impact Report took place in September and and again in December where there was more anguished testimony from citizens opposed to the re-dedication of Ukiah Valley to commuter consumerism.
     The existing zoning will also be mentioned in the report, if only to describe a no action alternative to the new growth option already embraced by the supervisors. The draft EIR could be ready as early as April, 2008.
    But the renoticeing of the EIR preparation delayed the final decision until after the June supervisorial elections when a majority three seats on the board of supervisors will be decided for the next four years. Supervisor Wattenburger has declined to seek a second term.

A Business Decision;
    The Ukiah City Council represented by members McCowen, Thomas and mayor Rodin stressed the need for City/County cooperation and regional planning.
    In previous deliberations, the unanimous position of the City Council was to retain the industrial zoning at Masonite and agricultural at Lover's Lane.
    A carefully worded letter from the city to the county dated August 17 favored mixed-use development within the urban core to prevent sprawl and loss of open space and agricultural lands.
    The letter also specified "except for clean-up amendments and the Brush Street Triangle, which should be zoned for mixed commercial and residential use, we favor the retention of the existing General Plan land use designations."
    The County's own UVAP land use inventory confirms that the current General Plan zoning is sufficient to accommodate projected growth through year 2025.
    "Therefore, the Masonite plant site should be retained in industrial zoning and the land north of Lover's Lane should remain agricultural," the letter stated.
    The City also called for comprehensive tax sharing to reduce or eliminate competition between it and the County, as well as an agreement on an appropriate Sphere of Influence for the city in unincorporated parts of the Valley.
    But having recently increased their salaries by over 40%, and faced by constant demands to stretch shrinking revenues to cover collapsing infrastructure and social service agencies, the supervisors may have seen themselves simply being prudent in providing for new tax generating activities and facilities for themselves on its side of the city-county boundary, albeit at the expense of Ukiah and businesses located within it.
    Antonio Andrade was just one of the speakers at the hearing pointing out that the decision to allow big box development on the Masonite property was to call for a separate city competing with Ukiah and located on its border.
    But at the same time, LAFCO chief Frank McMichael warned that allowing for development is irresponsible unless there is revenue to pay for it. The creation of so much retail, along with possible light industry and residential within the "mixed use" complex will require water, sewage and traffic services which simply do not exist at the present time. "To plan for development," he warned, "without the means to pay for it is a failed plan."

Public Comment:
    Speaking on the side of the developers: Mr.Anthony Daysog, representing Applied Development Economics, working with DeveloperDiversified (DDR); Jeff Adams, representing DDR, the owners of the “plant portion” of the Masonite site; Dick Selzer; Bob Anderson; Brian Carter, representing DDR; Stephen Butler, representing Creek Bridge Homes; Ms. Kerri Vau; Danny Rosales; and  Ernie Wipf and Drew Nicoll.
    Speaking for the community were Mimi Booth; Lisa Mammina; Estelle Clifton; Lisa Hillegas, LegalServices of Northern California;  Guinness McFadden; Lisa Ray Kelly;  Estok Menton; Catherine Woskow;  Dave Smith-Ferri; Janie Sheppard;  Robert Feltman; Judy Hatch;  Clifford Paulin; Mary Anne Landis; Laura Fogg; Freeda Burnstad;   Elizabeth Lovejoy submitted a written statement for the record; Joe Louis Wildman;  James Connerton; Els Cooperrider; AlexDeGrassi, also speaking on behalf of the Ukiah Valley Smart Growth Coalition; Leah Middleton; Susan B. Jordan. Lester Marston; Ms. Mary Anne Miller; Mr. Barry Vogel; Mr. Greg Kettering; Ms. Jean Harmon; Mr. Frank McMichael; Mr. Orian Walker; Ms. Daphne Macneill;  Richard Shoemaker;  Kate MacGruder;  Melissa Gribi;  Joy Beeler; Mr. Alan Nicholson;  Chamise Cubbison;   Antonio Andrade;  Janet Freeman;  Jessica Clark;   Barbara Spazek;  Bruce Foster; Meca Wawona;  Dave Smith;  Pinky Kushner;  Julie Rogers; Susan Sher;  and Edwin Nieves.
    Of the approximately 57 members of the public to address the Board, in addition to the approximately 250 written comments, a majority clearly expressed support for the small town character of the community, the preservation of agriculture lands,  and recognition of the importance of historic downtown Ukiah.    
    But others were clearly favoring greater retail shopping opportunities, a need for more conventional business development and low-skill dead end employment opportunities, with comments reflecting very diverse interests regarding the future of the Ukiah valley.

The Decision:
    Just before 7pm, the board consensed or voted 3-2 with Colfax and Smith dissenting that the UVAP EIR study the following options: The unit for area is ksf, or thousand square feet. A kksf is a million square feet. The Masonite study area has been designated for up to 1.3 million square feet of retail.
    • Calpella A/B -- Develop up to 499 ksf for 3 story mixed use general commercial and 168 multi family residential units.
    • North State: C plus industrial and parks and rec. -- up to 1,260ksf total commercial including 904 ksf mixed use 3 stories, and 615 potential new housing units. (3-2 vote).
    • Lovers Lane: C - up to 869 ksf of potential new retail, and 1,434 new housing units, mixed use 3 stories, 480 ksf. (3-2vote).
    • South State Street A/B/C up to 768 ksf mixed use 2 stories; 388 housing units;
    • Masonite: B plus industry. up to 1.3 kksf commercial, 871 potential housing units. (3-2 vote).
    ª Brush Street Triangle C minus Justice Facility plus parks'rec. Up to 817 ksf in mixed use, and up to 230 units suburban residential, up to 315 units multifamily residential
    • East Ukiah Hills: C -- 65 new housing units.
    • South Valley A up to 431 ksf commercial; up to 895 housing units.
    Mr. Iacofano, Mr. Phillips, and Mr. Leonard Charles assisted the Board with its deliberations/selection of the preferred land use alternatives.. Mr. Iacofano also noted that the team hopes for a mid to late October 2007 circulation of the draft EIR for public comment.
    Detailed discussion ensued regarding key components of the presentation, preservation of agriculture land; “pipeline” projects; infill and mixed-use development; Smart Growth principles; potential sites for the future Criminal Justice Center; uses for the Masonite site (which vary greatly); water and sewer capacity; today’s selection of preferred alternatives and the rationale of inclusion of various areas for study which will lead to the EIR process.
    Supervisor Colfax expressed his support for the preservation of agricultural lands, stating his opposition to any proposal that would eliminate such resource lands.
    Supervisor Pinches also commented on the importance of private property rights, noting the absence of this theme throughout today’s commentary. Pinches of course was directing his comments at those who would criticize landowners for deciding how to use their land.
    Supervisor Wattenburger also commented on the failure of Special Districts to prepare their MSRs, which creates challenges for the Board, also expressing his position regarding Discussion Area No. 4 (City of Ukiah) that the City needs to “come to the plate” with infill, further stating that Form-Based Zoning precludes some box stores locating downtown.
    Supervisor Delbar remarked that he is not interested in a “mega-mall,” rather, he is looking for a true mixed use that will provide the live/work and light industrial/commercial options described throughout the presentation.

What it Means:

    The decision of August 21, 2007 is likely to be seen as a watershed choice in the development of Ukiah Valley, kicking off an epoch of unrestrained growth with profound negative social, political and environmental impacts on what is a surprisingly delicate balance of land and culture.
    The demise of Masonite in the 1990s came about as Big Timber which supplied its sawdust was running out on its depleted forestlands. Then there were the regulators who discovered a key new molded door line had been installed without federal air pollution permits, and the pesky environmentalists complained about the plant's daily "plume of crap" air emissions causing lung damage in the city to the point the company was having to buy air filtration units for anyone who thought they needed them in their homes.
    Only a few years after installing an afterburner on its smokestack which in fact relieved the problem almost completely, the company announced it was closing the plant and moving to Thailand where labor unions are forbidden and environmentalists disappear at night.
    Workers who said the emissions "smelled like money" blamed environmentalists for the plant's closing.
    Shortly afterwards, Masonite sold the property to Developers Diversified Realty. Today, the plant is being demolished and the materials recycled.
    DDR at first submitted plans for 700,000 square feet of retail with 3,900 parking spaces. These were later withdrawn pending the outcome of the UVAP process by Jeff Adams, Senior Development Director for the company. They have hired the local firm of
Ruff Associates to come up with conceptual drawings for a "mixed use" complex which is anchored by two or three big box stores and includes up to a dozen midbox stores.
    Then there would be all the panoply of tricks waved at us by consultants at the "form based zoning charette" in Ukiah earlier this year: open space, duck ponds, solar energy, tree-shaded walkable communities, live-work, artist lofts, residential apartments located above small shops, etc.
    Once the EIR is certified and the zoning is in place, these trinkets will head straight for the waste basket and DDR will do what it does best: exactly what it wants.
    Headquartered in Beachwood, Ohio, Developers Diversified Realty Corporation operates as a real estate investment trust in the United States. The company engages in acquiring, developing, redeveloping, owning, leasing, and managing shopping centers, mini-malls, and lifestyle centers.
    As of February 5, 2007, it owned or managed approximately 461 shopping centers and 7 business centers, as well as 1,170 acres of undeveloped land. The company's revenue is not subject to federal income tax because it supposedly distributes 90% or more of its taxable income to shareholders.
    According to filings with the Security Exchange Commission, DDR has over $7 billion in assets and annual gross income of $800 million. In years past, it has generated about $40 million in net profits.
    Mammon is here.

The New Timeline:
      A complete package of information, including the revised Notice of Preparation, alternatives maps and supplemental information is available at the county planning team's website:  http://www.co.mendocino.ca.us/planningteam/whatsnew.htm
    An initial scoping session in September generated a wide range of community opposition to the supervisors selected alternatives and concern over the speed of the process.   A second Scoping Meeting was held on December 5. Richard Johnson challenged supervisor Wattenburger to be there to defend his decision, but he failed to show.
    Planning Team Guru Phil Gorny informed MENDOCINO COUNTRY the reasons for the revision and second scoping session was the need for caution in light of the intensity of public reaction to the supervisors selected project alternative of August 21, the availability of more traffic information, and the need to include the Smart Growth proposal.
      The Draft Environmental Impact Report should be ready soon. When it is released, the public will  have 45 days to comment on the Draft in writing, or in person at a public hearing. The consultants and planning team will then prepare responses to the comments, which together with the Draft will constitute the Final EIR.
     Following another public hearing,  the Board could then vote on whether or not to certify the Final EIR. If it is certified, the Board could then vote (probably at the same meeting) to modify, accept or reject the UVAP. At that point it is possible for citizens to sue the county to reverse all these decisions.

    This is sure delay publication of the FEIR into until after the primary election.
    For more information, feel free to contact the planning team -- Patrick Ford or Phil Gorny at 467-2569.

Only Two Remedies:
    There are two major remedies that can be applied to this rapidly deteriorating situation. One is legal, the other political.
   This is an election year and three of the five Clowns of Establishment are up for re-election. They are Delbar in the first, Wattenburger in the second, and Smith in the fourth districts. Supervisor Wattenburger has announced he will not seek reelection.
  This BOS UVAP EIR decision, along with last year's pay raise and travel cost scandals, the failure of the Impeach Cheney resolution as well as the decision to scuttle the grading ordinance should motivate environmentalists to finally do what we have resisted doing for decades: elect our own to the board.
    We have tried lawsuits, we have tried negotiating, we have tried symbolic initiatives like Measures H and Y. Now it is time we take power.  •